Ahhhh... what a lovely video... I have always admired Fred Butler's visually captivating designs and for her S/S13 collection she has used her talents to bring attention - in a fun, creative way - to an important issue... the loverly bees... Working again with Red Bull and The Catwalk Studio Project, Fred Butler and Two Inch Punch debuted an original track – “A Bee In My Bonnet” accompanying the S/S13 collection and Fashion Film directed by Elisha Smith-Leverock evoking life within the hive. Fred Butler is working with The Bumblebee Conservation Trust in support of the declining number of Urban Bees within our cities. A special edition key ring by Fred Butler will be available exclusively through her blog and The Bumblebee Conservation Trust’s homepage with all proceeds going to the trust. Fred Butler collaborated again with Rosy Nicholas on bold statement footwear, the amazing bee nails were by Marian Newman at Streeters for Nail Rock, the exoskeleton influenced undergarments in latex and rubber were in collaboration with William Wilde, costume director at The Box, and I am very proud of my young friend Isabella Sumner who assisted stylist Kim Howells bring this dreamy presentation to life. Inspiring, no?
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| Fred Butler S/S13 image from www.filepmotwary.com |
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| Fred Butler S/S13 image from www.filepmotwary.com |
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| Fred Butler S/S13 image from www.filepmotwary.com |
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| Fred Butler S/S13 image from www.showstudio.com |
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| Fred Butler S/S13 photo by Laura Lewis on www.planetnotion.com |
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| Fred Butler S/S13 photo by Laura Lewis on www.planetnotion.com |
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| Fred Butler S/S13 photo by Laura Lewis on www.planetnotion.com |
